Rohit Bhargava discusses his new book "Personality Not Included: Why Companies Lose Their Authenticity -- And How Great Brands Get It Back." Corporate Authenticity
Published: June 19, 2008
| Comments (0)
Rohit Bhargava discusses his new book "Personality Not Included: Why Companies Lose Their Authenticity -- And How Great Brands Get It Back." Guest(s):
Chip's Recent Blog Posts
Chip's Companies/Groups
Where Chip Writes
Stay Connected
Get updates by email with news about our latest shows. We do not sell or rent our email lists.
Sponsor
Featured Conversations
Heather Lauer, author of the Bacon Unwrapped blog for the past several years, has penned a book about her favorite meat titled "Bacon: A Love Story."
She took some time to talk with me about the book, the food, and the process of writing and promoting her first book.
This year will mark the second time that Doug Haslam has ridden his bike in the Pan Mass Challenge to support the Dana Farber Cancer Institute and the Jimmy Fund. In this 30th annual event, the 2009 PMC expects to have 5000 cyclists and more than 2500 volunteers.
Peter Shankman, founder of Help A Reporter Out, talked about why he started a simple email list that turned into a blossoming enterprise. He explains who uses HARO and why and even discusses some upcoming feature enhancements he has up his sleeve. Featured Columns
It seems that Hope really is just a town in Arkansas. It would be imprudent to suggest that President Obama make everything seem like it is coming up roses. Clearly, it is not. But it would be reassuring for him to deploy his considerable oratorical skills to paint a picture of hope and optimism instead of extolling the politics of gloom and doom.
Marshall Cobleigh was an old-fashioned New Hampshire pol who had held many posts in that state, including Speaker of the House and governor's chief of staff. On one occasion, he famously ran for Congress while touring the state with a pound of hamburger in an effort to highlight the substance of his economic message during the trying times of the late 1970's.
Featured Chip Shots
The current credit and equity crisis is bad, but it has been made worse because too many people unwisely buy high and sell low.
Chip raises the question of whether we should even continue to have vice presidential debates, given their track record.
Recent Guests
-
• Betty Hallock
• Bill Mayer
• Brian Oberkirch
• Charles Best
• Chris Brogan
• Christopher Penn
• David Cohen
• David Winston
• Doug Haslam
• Ethan McKee
• Heather Lauer
• Holly Hughes
• Jeff Taylor
• Jesse Devitte
• Jon Garthwaite
• Kara Swisher
• Keith Dickey
• Mark Roberge
• Mark Story
• Marshall Wittmann
• Matt Rightmire
• Mike Petrilli
• Pedro Noguera
• Peter Shankman
• Rohit Bhargava
• Sacha Pfeiffer
• Scott Cleland
• Stephen Joel Trachtenberg
• Todd Gray
• William Leogrande

Leave a comment